KIA
“THE LONELY FIREFLY”
NATIONAL ADVERTISING
We’re glowing with pride as we unveil our new film for Kia, entitled “The Lonely Firefly”. Created to support the Kia Sportage, one of the brand’s most important models, the ad shows that the laws of attraction towards this car can apply to more than just human beings. Featuring stunning locations in Scotland and lovingly crafted CGI fireflies with personality.
The film runs across TV, cinema and digital channels and is supported with other national and local advertising channels.